5 Tips for Competing with a Lean Development Firm
After reading our white paper “Lean Software Development: Cutting Fat Out of Your Diet”, you probably understand the competitive advantage that a hardworking software development firm derives from applying lean principles.
In the spirit of friendly competition, we’ve come up with 5 tips to help firms that are still plodding along with traditional software development methods:
Randomly [...]
Whitepaper: Lean Software Development – Cutting Fat Out of Your Diet
After revolutionizing the manufacturing sector, lean principles are now poised to do the same in the software industry. Traditional waterfall development is giving way to more effective approaches that focus on empowering employees, reducing waste, and streamlining processes. This white paper gives an overview of lean software development and explains how Agile methods and test-driven [...]
Whitepaper: The Importance of Software Architecture
Since architecture is a vital part of any software development process, business leaders should understand its purpose and value before hiring a development firm. Proper architecture is a system framework that, among other things, guides development efforts and helps to reduce the overall cost of software.
In Agile development, some of the key architectural decisions are [...]
Whitepaper: Test-Driven Development – A Commitment to Quality
When hiring a development firm, clients have a right to expect great software that works. Some firms are unable to satisfy this expectation because their approach to software development is not focused on quality. However, a firm that incorporates test-driven development (TDD) into its development process is able to prevent most software defects from being [...]
Whitepaper: Great Team, Great Software – Understanding the “People” Factor
What pops into your head when you hear the word “software”? Many business leaders would reply “computers” or “technology”, which is ironic because software is all about people. Software is conceived by people, built by people, and intended for people to use. Naturally then, the quality of a software application depends on the people who [...]
Whitepaper: Home Ice Advantage – Local Software has a Competitive Edge
As business leaders consider the viability of hiring low-wage, offshore developers for their software projects, they must understand that the cost of labour is only one piece of a larger outsourcing puzzle. In fact, the very success of complex, highly collaborative software engineering projects can be jeopardized by offshoring because of the communication problems and [...]
Whitepaper: Hit the Target with E-mail Marketing – One-to-One Best Practices
Now that marketing automation has become a must-have for so many companies, business leaders need to understand how to jumpstart their automation strategy with first-class e-mail marketing. Batch and blast campaigns no longer work and are being supplanted by one-to-one marketing techniques. This white paper introduces some best practices for one-to-one e-mail marketing and describes [...]
Whitepaper: Proper Software Engineering – An Executive Primer
Choosing the best development firm for your software project can be a daunting task, so it’s important to understand how great software is actually developed. Like any complex product, software should be engineered to meet business requirements, built according to best practices, and tested to ensure quality. This white paper describes proper software engineering methods [...]
Whitepaper: Agile Software Development – A Smart Choice for Outsourced Projects
The traditional waterfall approach to software development is giving way to a more flexible, transparent methodology called Agile, which delivers faster ROI while maintaining high levels of software quality. Unlike predictive “build to blueprint” waterfall methods, Agile is adaptive, using time-boxed iterations and collaborative problem solving to quickly create release-ready software that end-users need. Agile [...]
Whitepaper: Serving! One Customer at a Time: How to Win with Marketing Automation
Attract, engage, serve—that’s how marketing automation can help you win more business. No matter how many customers you have, modern software tools give you the chance to serve like a small business and sell like a big one. Serve individuals and sell big? That’s not just winning, it’s win-win! This white paper discusses a marketing [...]