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Background

The Heart and Stroke Foundation of Ontario (HSFO), a volunteer-based health charity, leads in eliminating heart disease and stroke and reducing their impact through the advancement of research and its application, the promotion of healthy living and advocacy.

Every year, HSFO runs their popular Big Bike campaign, a fundraising program where a team of 30 people take a 15-20 minute ride through their community on a 30-seat bike.

  • Big Bike has been active in Canada for more than 15 years.
  • Big Bike visits more than 200 communities across Canada. Each year about 50,000 participants representing more than 2,000 dedicated community organizations ride the Big Bike.
  • Seven Big Bikes tour Ontario from April through to October each year.

Challenge

Despite the enormous success of the Big Bike campaign, as a cost-conscious charity HSFO wanted to improve its overall operational efficiency. Just like many businesses in today’s economy, HSFO needed to stretch its budget and had the following objectives:

  • Centralization/sharing of data (remove redundancy).
  • Increased automation.
  • Elimination of paper dependency.
  • Global analysis and reporting of participation across all offices throughout Ontario.
  • Tighter control of program execution.

Solution

Architech Solutions was chosen as the vendor to implement a custom application built on the popular Salesforce.com platform. HSFO has standardized on this platform not just for sales and marketing activities, but also as a way to create completely integrated business processes within a single system – a dream of most organizations. We delivered an automated solution for end-to-end execution of the Big Bike program which involved:

  • Tracking prospective and participating organizations and individuals.
  • Scheduling of the bikes and teams.
  • Tracking of donations.
  • Ordering and tracking of prizes and campaign kits.
  • Extensive reporting.

Results

  • We built the solution in about nine weeks.
  • To ensure a seamless rollout to thousands of volunteers and operational staff, we conducted nine weeks of extensive functional and user testing.
  • Final rollout a success, and user adoption is very high.
  • HSFO is seeing the expected benefits from the solution.